Filippa K celebrate their 25th birthday by relaunching their iconic denim in a new line named FK Jeans. Filippa K founded by Filippa Knutsson debuted with the first collection in 1993 with stretch jeans that became an instant hit in Sweden. 25 years later the Swedish, Stockholm-based brand has re-designed its core values, style, simplicity and quality and developed a series of timeless classics. Comfortable and classic styles for the modern and well curated minimal wardrobe. The first drop of the line counts nine items; a jacket, a skirt and four jeans styles for women as well as a jacket, a shirt and a pair of men’s jeans. The range comes in two colours – a dark raw denim and a classic mid blue wash. The items will be available online and in selected stores from November 1st. The campaign is photographed by Maria Therese & Andreas Öhlund and fronted by Danish model Maria Palm.